Marketing & Sales•ATS-Friendly Single Column

Growth & Digital Marketing ATS Resume TemplateJake's Single-Column Format

A single-column Growth & Digital Marketing sample in the Jake's Resume layout, with X-Y-Z bullets and keywords to compare against a job description.

Nearest BLS wage, checked October 6, 2026: Market research analysts, 2025 median pay $78,760.

Occupational Outlook Handbook. The Handbook does not publish a “growth marketer” wage. The nearest specialist title on the 2025 similar-occupations tables is market research analysts. A growth role that buys media can pay differently. This is not a FairCV survey, and it is not the marketing-manager wage.

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Jake's Resume-Inspired Layout
Single-column growth marketing resume sample for Taylor Brooks, with a summary, campaign experience, and marketing skills.
Screenshot of the Growth & Digital Marketing sample on this page. The text version is below.

Taylor Brooks

Growth Marketing & Acquisition Lead

taylor.brooks@example.com•+1 (555) 601-4491•Vancouver, BC (Remote)•linkedin.com/in/taylorbrooks-growth

Professional Summary

Data-driven Growth Marketing Lead with 5+ years of experience scaling customer acquisition channels from seed to Series B. Managed $1.8M in annual paid media spend across Google, Meta, and LinkedIn while slashing Customer Acquisition Cost (CAC) by 34% and scaling monthly organic traffic to 350,000 visitors.

Professional Experience

Growth Marketing Lead — ScaleUp VenturesAug 2022 – Present | Vancouver, BC
  • Scaled monthly paid acquisition spend from $25k to $140k across Meta, Google Search, and LinkedIn Ads while maintaining an LTV:CAC ratio of 3.8:1.
  • Spearheaded organic programmatic SEO campaign targeting 400+ high-intent search keywords, increasing organic inbound pipeline from 45k to 310k monthly visitors in 12 months.
  • Engineered viral referral program using reward incentives, driving 18% of all new organic customer signups with zero marginal ad spend.
Performance Marketing Specialist — AcquireHQJan 2020 – Jul 2022 | Calgary, AB
  • Restructured Google Search Ads account architecture with single-keyword ad groups (SKAGs), decreasing cost-per-click (CPC) by 26% and increasing qualified conversions by 42%.
  • Overhauled lifecycle email automation sequences in HubSpot and Customer.io, elevating trial-to-paid conversion from 4.2% to 7.8% across 80,000 leads.
  • Built automated marketing analytics dashboard integrating Google Ads, Stripe, and Segment API data to track real-time CAC and payback periods.

Education

University of British Columbia — Bachelor of Arts (B.A.), Communications & Digital Media (First Class Honors)
Sep 2015 – Apr 2019 | Vancouver, BC

Skills

Acquisition & Performance: Paid Search (Google Ads), Paid Social (Meta, LinkedIn, TikTok), Programmatic SEO, Conversion Rate Optimization (CRO), A/B Testing
Analytics & Attribution: Google Analytics 4, Segment, Mixpanel, SQL, Looker Studio, FullStory, Attribution Modeling
Lifecycle & Automation: HubSpot, Customer.io, Klaviyo, Zapier, Webflow, Copywriting, Email Deliverability
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Ten terms from the Growth & Digital Marketing example

These ten terms were chosen from the example posting on this page on October 6, 2026. The list is a starting point for that sample. It is not a study of applicant tracking systems, and it is not a ranking of what recruiters scan for. Paste a real posting into the matcher on the homepage to see which terms already appear on your resume.

1Customer Acquisition Cost (CAC)
2Paid Search (Google Ads)
3Paid Social (Meta, LinkedIn)
4Programmatic SEO
5Conversion Rate Optimization (CRO)
6Lifecycle Marketing & Retention
7HubSpot / Customer.io
8A/B Split Testing
9LTV:CAC Ratio
10Attribution Modeling

Open the builder and paste a real posting into the keyword matcher. The sample list above is only the starting point.

Example job description

Original example written by FairCV on October 6, 2026. It is not an employer job ad.

Growth marketer, paid acquisition

Lumen Courses is hiring a growth marketer to own paid acquisition. The scoreboard is customer acquisition cost (CAC) and the LTV:CAC ratio. Channels are paid search (Google Ads) and paid social (Meta, LinkedIn), with a side project in programmatic SEO for course-topic pages.

You will run conversion rate optimization (CRO) on the trial signup, lifecycle marketing and retention in HubSpot or Customer.io, and A/B split testing on the offer. Attribution modeling is part of the monthly readout so finance can see which channel actually produced a paid enrollment.

Wage note from the Handbook

Those similar-occupations tables list 2025 median pay of $78,760 for market research analysts. Read the market research analysts profile for the occupation definition before you compare it with a performance-marketing posting.

Source, checked October 6, 2026: Market research analysts in the Occupational Outlook Handbook.

X-Y-Z formula

Google X-Y-Z Bullet Point Breakdown

How Google hiring executives recommend structuring resume bullets: "Accomplished [X] as measured by [Y], by doing [Z]".

"Scaled monthly paid acquisition spend from $25k to $140k across Meta and Google Search Ads while maintaining an LTV:CAC ratio of 3.8:1."
[X] Accomplished:Scaled monthly acquisition budget from $25k to $140k profitably
[Y] Measured By:Maintained healthy 3.8:1 LTV:CAC unit economics at 5x volume
[Z] By Doing:Managing Meta and Google Search paid acquisition campaigns

Why this line is specific: Proves the candidate can manage significant capital without blowing out acquisition costs.

"Spearheaded programmatic SEO campaign targeting 400+ high-intent search keywords, increasing organic inbound traffic from 45k to 310k monthly visitors in 12 months."
[X] Accomplished:Scaled organic search inbound traffic from 45k to 310k monthly visitors
[Y] Measured By:6.8x organic growth in 12 months
[Z] By Doing:Spearheading programmatic SEO campaign targeting 400+ high-intent search terms

Why this line is specific: Shows mastery over high-leverage organic acquisition funnels.

"Restructured Google Search Ads account architecture with single-keyword ad groups (SKAGs), decreasing cost-per-click (CPC) by 26% and boosting conversions by 42%."
[X] Accomplished:Decreased CPC by 26% and boosted conversions by 42%
[Y] Measured By:26% cheaper clicks, 42% higher conversion volume
[Z] By Doing:Restructuring Google Search Ads account with tightly themed ad groups

Why this line is specific: Demonstrates deep hands-on campaign architecture and budget efficiency.

⚠️Common Mistakes for Growth & Digital Marketings

  • ×Listing marketing activities ("Sent newsletters") instead of conversion metrics ("Lifted open rate by 34%").
  • ×Omitting budget sizes (recruiters need to know if you managed $2k/mo or $150k/mo).
  • ×Using multi-column Canva templates with colorful icons that break in ATS software.

✓Hiring Manager Recommendations

  • ✓State your annual or monthly managed ad spend prominently in your summary or first role.
  • ✓Tie every marketing effort to revenue, pipeline value, or customer acquisition cost (CAC).
  • ✓List specific analytics tools (GA4, Mixpanel, Segment) when they match the target role.
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